Over the summer I had the opportunity to attend Royaltie$ Brand Showcase to learn about licensing and get a sneak peek at lifestyle brands and branded products that are either on the market or will be for the holiday season.
The Magic School Bus – Chemistry Lab and Microscope Lab— Scholastic has licensed Ms. Frizzle from the Magic School Bus books and television program to create a line of kid friendly science kits perfect for kids 5 and up to conduct home experiments. Created by Young Scientist Club, the Chemistry Lab was a favorite. It contains experiment cards for budding scientists to test pH, make bubble sculptures, create slime, learn about density, and so much more thanks to materials designed by Harvard grads, scientists, educators, and parents! I can see our family using a Magic School Bus science kit for some at home learning during a cold rainy day. The Chemistry Lab Kit retails for $40 but Zulily has it for $24.99. Zulily also has many of the other products available so stock up the birthday closet and grab some for holiday gifts before the sale ends on September 18.
I Spy Super Challenger game for LeapFrog Leapster Explorer and LeapPad Explorer Learning Tablet — Captain Computer and Little Miss Techie spend hours looking at our I Spy books by Scholastic. They also play the I Spy app on my iPhone so it’s only natural that they were more than interested in the new I Spy Super Challenger game for their LeapFrog devices. We love that the photographs and riddles are just like the book but there are different interactive levels that can be unlocked for lots of game play to reinforce problem solving skills, math, vocabulary, and logic. 50 different riddles that are part of 20 photographic scenes engage kids in a different platform. Scholastic’s licensing of I Spy to LeapFrog to create the I Spy Super Challenger game brings together two well known educational powerhouses to benefit kids ages 5-9. $24.99
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Original post by Tech Savvy Mama