This post is sponsored by Everywhere Agency on behalf of Autotrader; however, all thoughts and opinions expressed are my own.
Fourteen years ago when I was a new mom, my husband and I started shopping for our first new family car. We had our sights set on a blue Volvo station wagon that would keep our baby girl safe and had features to accommodate our family as it grew. Knowing what we wanted, we visited dealerships armed with online research from sites like Kelley Blue Book that helped us figure out the trade in value of our car, the price of the car we wanted, and what to offer. We were united as a team but when it came time to work with the salespeople, I didn’t feel that I had a voice. Dealership employees smiled, greeted me with handshakes, and then would turn to my husband because I was holding a 6 month old baby in my arms. I was a savvy car shopper but the experience made me feel less than confident.
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Today that baby girl is now 14. The car we bought when she was little is likely to be the vehicle she uses when learning to drive next year but since it’s as old as she is, one day she’ll need to purchase a car of her own. Empowering young adults to be savvy car shoppers is just one of the many life lessons we need to teach our kids.
Photo by William Krause on Unsplash
Purchasing a vehicle can be a daunting task for anyone because a car is a big investment. Since you want your kids to feel good about their purchase since it’s one that they’ll own for many years, you’ll need to empower them with tools and resources, so they can make educated decisions. Fortunately, there are tools like Kelley Blue Book Price Advisor on Autotrader that can help them find the right car at the right price and make sure it’s the best deal.
Kelley Blue Book is one of the best resources in the auto industry because since 1926, it has helped consumers research, price, and shop for cars. Now Kelley Blue Book has been integrated with AutoTrader, the ultimate online solution for buying and selling new, certified, and used cars. The Autotrader and Kelley Blue Book Price Advisor duo allows consumers to make well-informed decisions when choosing your next vehicle and can certainly be a helpful tool for teens and young adults shopping for their new car.
Autotrader is the only site that features more than 3 million vehicle listings from 40,000 dealers and 250,000 private owners. Since they provide the largest selection of vehicles and attract more than 14 million qualified buyers each month, they can also be a great way to educate and empower first time car buyers to feel confident about the car buying process.
4 Ways Autotrader Can Educate and Empower First Time Car Buyers
Find Cars Similar to Your Dream Vehicle by Researching by Style
Chances are the young adult in your family has their dream car in mind but encourage them to think beyond a particular make and model by using the Research by Style feature. For example, if the buyer in your family is thinking of a Tesla Model S (I know, just go with my example!) as their dream car and you’ve been unable to dissuade them, have them click on Hybrid/Electric to watch video reviews of other vehicles in the same category and point out the link to Here Are the Cheapest Electric Cars for Sale on Autotrader.
Understand the difference between new, certified, and used cars
In addition to making it easy to research different models of cars, Autotrader features tools to help young adults find cars that fit their budget and lifestyle by featuring new, certified, and used cars. If there are questions about how a certified Pre-Owned car differs from a used one, Autotrader can help.
Compare Pre-Owned Car Programs
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Buying a new car isn’t in everyone’s budget but not all Certified Pre-Owned (CPO) car programs are the same so Autotrader reviews CPO programs to help you find the best one. They feature articles that will help you understand when it’s best to buy a CPO car, review car manufacturer’s certified pre-owned warranties so you have all the facts before signing paperwork, and also share the current month’s best deals on CPO cars.
Access Trustworthy Tools to Trade-In or Get a Cash Offer for Your Existing Car
If you’re considering trading in or selling your trusty family vehicle to help finance your son or daughter’s purchase, Kelley Blue Book Price Advisor on Autotrader can help! A Kelley Blue Book Instant Cash Offer is directly available through the Autotrader site and is good for 3 days. Simply input information about your car to get the offer online, visit a participating dealer to verify your car’s features and condition, and use the offer to trade in your car or let the dealer buy it for cash. Autotrader and Kelley Blue Book will also help you sell your car through a private sale that typically allows sellers to earn more money through listings that reach millions of people.
For more information about how to build confidence in car buying using Kelley Blue Book Price Advisor on Autotrader, visit the Autotrader site.
This post is sponsored by Everywhere Agency on behalf of Autotrader; however, all thoughts and opinions expressed are my own.
